Communication is an integral component of building and sustaining an effective compliance program. At Potomac, our communications team is led by experts in instructional design and creative media. We develop communication tools that compliment your organization’s compliance program and philosophy, thereby helping employees to effectively understand key compliance points and retain this knowledge over time. We combine expert content development with in-house graphic design capabilities to deliver communication tools that are clearly structured and visually appealing. Our team works collaboratively with your organization to develop creative, engaging communication messages that inspire a positive, compliance-conscious culture.
We develop customized communication tools and engaging messages – in all shapes and sizes – that help your compliance team effectively communicate important information to your employees.
Our compliance training vignettes depict real-world scenarios around difficult dilemmas (the “gray areas” of healthcare compliance) that your employees may likely encounter. The scenarios provide an engaging and valuable training opportunity by sparking discussion on how employees should handle certain situations, which may be awkward or unclear, and encouraging employees to think through situations with a different perspective.
At Potomac, we help companies engage their employees in long-term compliance discussions by working collaboratively to craft friendly reminder communications, including infographics, FAQ documents, and quick reference cards.
We create interactive visuals that simplify complicated information and communicate subject matter to your target audience. The development of infographics is led by experts in instructional design and creative media, and can be used to improve compliance awareness and decrease risk for individual employees and the company as a whole. Similarly, we build FAQ documents and quick reference cards as communication tools that are easily accessible and visually appealing. All of our reminder communications are accessible on mobile devices.
At Potomac, we understand the real challenges of change management and the necessity of implementing lasting changes in your company’s culture. Our communications team has expertise in custom branding and communication campaigns, from naming and logo development to template and creative toolkit utilization. Our Consultants and Graphic Designer work together to produce customized posters, postcards, and other visual aids that compliment your compliance program and specific preferences.
Our monthly Compliance News Summaries help you cut through the information clutter and stay current on key compliance events. These summaries are provided in your corporate PowerPoint template or a similar Potomac-designed format that reflects your organization’s branding. Each month, you receive a recap of relevant settlements and fines, new healthcare legislation, and domestic and international compliance news, ready for immediate distribution to your Board, senior management, or Compliance Committees.
At the end of each calendar year, we compile the most riveting developments and the most impactful events into our annual Year in Review presentation, which is used to kickoff PCC’s Pharmaceutical Compliance Congress each year.